What is a Brand Positioning Statement and How to Create One

Brand positioning allows brands to stand out clearly in an overcrowded market It makes it easier for customers to identify the brand and what

Memorable and engaging: The positioning strategy should be memorable and engaging, capturing the attention and interest of consumers It should use creative and

brand positioning Brand positioning is the sum of activities that position the brand in the mind of the customer in order to manipulate the mind set

car brand Brand Positioning Definition · Customers: What motivates them and what needs do they hope to satisfy? · Competition: Where does your brand sit within the