Cognitive Dissonance Definition, Theory & Experiments

cognitive dissonance Heaven's Gate followers had a tragically misguided conviction, but it is an example, albeit extreme, of cognitive dissonance, the motivational

Cognitive dissonance happens when you hold two conflicting thoughts in your mind at the same time — like loving both hamburgers and cows Cognitive dissonance cognitive dissonance Cognitive dissonance definition: anxiety or discomfort that results from simultaneously holding contradictory or otherwise incompatible attitudes, beliefs,